
American
Thrill Factory 131 E. TOWNE MALL
131 E. TOWNE MALL
Madison, WI 53704
Orders through Toast are commission free and go directly to this restaurant
Pickup Only
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Apps

Asian Potstickers
8 hand-folded pork potstickers made from scratch and filled with a savory blend of seasoned pork, fresh vegetables, and aromatic spices. Pan-seared until golden and crispy, then served with our house-made dipping sauce for the perfect balance of flavor in every bite.$9.99
Wings
$12.99
Cheese Curds
Triple cheese goodness! Fried to a golden brown, and served with a side of tangy apple butter and a side of homemade ranch dressing$9.99
Chips and Queso
Freshly fried tortilla chips paired with smooth, melted queso made for dipping. A simple favorite that's always a crowd-pleaser.$9.99
Side of Fries
A generous serving of hot, crispy golden fries, cooked to perfection and lightly seasoned. The perfect sidekick to any meal.$5.95
Teriyaki Steak on a Stick
Juicy, hand-cut steak marinated in our signature teriyaki blend, flame-grilled and finished with a rich teriyaki glaze. A delicious combination of smoky, sweet, and savory in every bite.$12.99
Fiesta Chicken Nachos
Crispy tortilla chips piled high with seasoned chicken, melted cheddar-jack cheese, fresh tomatoes, black olives, jalapeños, and green onions. Finished with cool sour cream and served with salsa for a flavor-packed fiesta in every bite.$13.99
Loaded Fries
A heaping basket of crispy golden fries smothered in melted cheese, topped with bacon and green onions, and served with a side of sour cream. The perfect shareable appetizer loaded with flavor.$8.99
Happy Mini Pizza 1 Topping
$5.00
BBQ Pork Loaded Fries
A mountain of crispy golden fries topped with tender slow-smoked BBQ pulled pork, melted cheese, and green onions. Finished with a drizzle of smoky BBQ sauce for a bold, flavor-packed favorite.$11.99
Salads

Wedge Salad
A crisp wedge of iceberg lettuce topped with tomatoes, feta cheese, bacon, and green onions. Finished with your choice of dressing for a fresh and satisfying classic.$10.49
Side Caeser 1/2 Salad
A half order of: Crisp romaine lettuce tossed in creamy Organic Caesar dressing and finished with Parmesan cheese and croutons. Add chicken to make it a hearty and satisfying meal.$6.99
Side Wedge 1/2 Salad
A half order of: A crisp wedge of iceberg lettuce topped with tomatoes, feta cheese, bacon, and green onions. Finished with your choice of dressing for a fresh and satisfying classic.$6.99
Pizza

Cheese Pizza
Our signature pizza topped with rich pizza sauce and plenty of melted mozzarella cheese. Choose between a crispy thin crust for a light crunch or our bubbly hand-tossed crust for a classic pizzeria experience.$15.99+
Pepperoni Pizza
Our signature pizza topped with rich pizza sauce, plenty of melted mozzarella cheese, and a generous layer of savory pepperoni. Choose between a crispy thin crust for a light crunch or our bubbly hand-tossed crust for a classic pizzeria experience.$16.99+
Sausage Pizza
Our signature pizza topped with rich pizza sauce, plenty of melted mozzarella cheese, and savory Italian sausage. Choose between a crispy thin crust for a light crunch or our bubbly hand-tossed crust for a classic pizzeria experience.$16.99+
Supreme Pizza
Our signature pizza loaded with rich pizza sauce, melted mozzarella cheese, pepperoni, savory Italian sausage, mushrooms, green peppers, and onions. Choose between a crispy thin crust for a light crunch or our bubbly hand-tossed crust for a classic pizzeria experience.$18.99+
4 Meats Pizza
A carnivore's dream loaded with rich pizza sauce, melted mozzarella cheese, pepperoni, Italian sausage, bacon, and savory ham. Choose between a crispy thin crust for a light crunch or our bubbly hand-tossed crust for a classic pizzeria experience.$18.99+
Build Your Own Pizza
Start with your choice of rich pizza sauce, creamy Alfredo sauce, or flavorful pesto, then add plenty of melted mozzarella cheese and your favorite toppings. Choose between a crispy thin crust for a light crunch or our bubbly hand-tossed crust for a classic pizzeria experience. Create the perfect pizza exactly the way you like it.$18.99+
Half & Half Pizza
Can't decide? Choose any two pizza styles and enjoy half of each on one pie. Start with pizza sauce, then select your toppings and crust. Available on a crispy thin crust or our bubbly hand-tossed crust for the best of both worlds.$18.99+
Chicken Alfredo Pizza - Hand Tossed
Our bubbly hand-tossed crust topped with creamy Alfredo sauce, melted mozzarella cheese, tender grilled chicken, bacon, and a blend of Italian seasonings. Baked until golden brown for a rich, cheesy pizza packed with flavor in every bite.$23.99
Kitchen Sink
Everything but the kitchen sink! Our signature pizza loaded with pepperoni, Italian sausage, bacon, ham, mushrooms, onions, green peppers, black olives, green olives, banana peppers, tomatoes, jalapeños, and extra mozzarella cheese piled high! A fully loaded pizza built for serious appetites.$27.99
Margherita Hand Tossed Pizza
Our bubbly hand-tossed crust topped with rich pizza sauce, fresh mozzarella cheese, San Marzano tomatoes, and fresh basil. Baked until golden and finished with a touch of Italian seasoning for a simple, fresh, and timeless pizza classic.$23.99
Sausage & Pepperoni Hand Tossed Pizza
Our bubbly hand-tossed crust topped with rich pizza sauce, melted mozzarella cheese, savory Italian sausage, and classic pepperoni. Baked until golden brown for the perfect combination of bold flavors and cheesy goodness in every bite.$23.99
Entrees

BBQ Pork Texas toast
Golden grilled Texas toast loaded with juicy pulled pork, smothered in our signature BBQ sauce. A hearty, messy, and delicious favorite that's sure to satisfy.$16.99
Buffalo/BBQ Mac and Cheese
A generous bowl of creamy macaroni and cheese topped with your choice of tender chicken tossed in bold Buffalo sauce or slow-smoked BBQ pulled pork. Finished with melted cheese and loaded with rich, comforting flavor, this hearty dish combines classic mac and cheese with your favorite savory toppings for the ultimate comfort-food experience.$16.99
Blackened Cajun Chicken Sandwich
Tender chicken breast seasoned with a zesty Cajun spice blend, blackened on the grill, and served on a toasted bun with fresh lettuce and tomato. A flavorful sandwich with a smoky kick that's sure to satisfy.$15.99
Cheesesteak Sandwich
Tender shaved Ribeye cooked to perfection with grilled onions, peppers, and mushrooms, smothered in melted provolone cheese, and piled high on a toasted hoagie roll. A classic favorite that's big on flavor and built to satisfy.$16.99
Giant Chicken Quesadilla
An oversized flour tortilla stuffed with tender seasoned chicken, melted cheddar-jack cheese, and grilled to golden perfection. Served with fresh salsa and cool sour cream on the side. Big enough to share, but so good you'll want it all to yourself.$17.49
Fettuccine Alfredo
Tender fettuccine pasta tossed in a rich, home-made creamy Alfredo sauce made with butter, Parmesan cheese, and real cream. A timeless Italian classic that's smooth, comforting, and packed with flavor in every bite.$15.99
Grilled Mushroom and Swiss
A delicious combination of savory sautéed mushrooms and creamy melted Swiss cheese, grilled between buttery slices of toasted bread until golden brown. Simple, satisfying, and loaded with flavor in every bite.$13.99
Italian Hoagie
Pepperoni, salami, and shaved ham piled high with lettuce, tomato, mayonnaise, and Italian dressing. Served on toasted sourdough.$14.99
Nashville Hot Chicken Wrap
Crispy chicken tossed in our bold Nashville hot sauce, wrapped in a soft flour tortilla with crisp lettuce, shredded cheese, and fresh tomatoes. Packed with smoky heat, crunchy texture, and big flavor in every bite.$15.99
Pesto Chicken Sandwich
Tender grilled chicken breast topped with melted mozzarella cheese, fresh tomatoes, and flavorful basil pesto, all served on a toasted bun. A fresh and savory sandwich bursting with classic Italian-inspired flavors.$15.99
Turkey Reuben
Slow-roasted turkey piled high with Swiss cheese, crunchy coleslaw, and Thousand Island dressing on grilled rye bread. Crispy on the outside, melty on the inside, and loaded with the perfect balance of savory and tangy flavors.$15.99Fried Ravioli
$9.99
Chicken Caesar Wrap
Crispy hand-breaded chicken, fresh romaine lettuce, shredded Parmesan cheese, and creamy Organic Caesar dressing wrapped in a soft flour tortilla. A delicious combination of crunchy, savory, and creamy flavors inspired by the classic Caesar salad.$15.95
Burgers

Hamburger (no cheese)
Two juicy, seasoned beef patties grilled to perfection and served on a toasted bun with crisp lettuce, fresh tomato, onion, and pickle. Simple, classic, and packed with all-American flavor.$13.99
Bacon Cheese Burger
Two juicy, seasoned beef patties stacked high with crispy bacon and melted American cheese, then served on a toasted bun with fresh lettuce, tomato, onion, and pickle. A hearty, flavor-packed burger built for serious appetites.$15.99
Smokehouse BBQ Burger
A double stack of flame-grilled beef patties loaded with melted cheddar cheese, crunchy onion straws, and our signature smoky BBQ sauce. Served on a toasted bun with fresh toppings for a bold, hearty burger packed with backyard barbecue flavor.$15.99
Tiki Tiki Burger
Two juicy grilled beef patties topped with savory teriyaki sauce, a grilled pineapple ring, mayonnaise, and fresh lettuce, all served on a toasted bun. A delicious island-inspired burger that perfectly balances sweet, savory, and smoky flavors in every bite.$14.99
Burger of the Week
$15.99
Kids Menu

Kids Corn Dog
A classic corn dog featuring a juicy hot dog coated in sweet golden cornmeal batter and fried to crispy perfection. A fun and delicious favorite that's perfect for kids.$10.99
Kids Grilled Cheese
$10.99
Kids Kraft Mac n Cheese
The timeless comfort food kids love - perfectly cooked macaroni coated in rich, creamy cheese sauce. Simple, satisfying, and guaranteed to bring smiles to the table.$10.99
Kids Quesadilla
A warm flour tortilla filled with melted cheddar-jack cheese and grilled until golden brown and crispy. Served hot and cheesy for a simple meal that's always a kid favorite.$10.99
Desserts

Root Beer Float
Rich vanilla ice cream floating in an ice-cold root beer, creating the perfect blend of creamy sweetness and bubbly refreshment. A timeless treat that's sure to bring back memories.$5.99
Milkshake
A smooth and creamy milkshake made with premium ice cream and blended until perfectly thick and delicious. Choose your favorite flavor and enjoy a timeless dessert that's perfect any time of day.$8.99
Warm Chocolate Chip Cookies
Six freshly baked chocolate chip cookies served warm and loaded with rich, melty chocolate chips. Soft, chewy, and baked to golden perfection, they're the perfect sweet treat to share - or keep all to yourself.$9.99

Chicken Caesar Wrap
$15.95
Crispy hand-breaded chicken, fresh romaine lettuce, shredded Parmesan cheese, and creamy Organic Caesar dressing wrapped in a soft flour tortilla. A delicious combination of crunchy, savory, and creamy flavors inspired by the classic Caesar salad.
Customize your item
Sides
Required
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Gluten Free Bun
Select up to 1
Request advisory
We'll do our best to accommodate special requests but may not be able to honor all substitutes.
1
All hours
| Sunday | 10:00 am - 9:15 pm |
| Monday | 4:00 pm - 9:15 pm |
| Tuesday | 4:00 pm - 9:15 pm |
| Wednesday | 4:00 pm - 9:15 pm |
| Thursday | 4:00 pm - 9:15 pm |
| Friday | 12:00 pm - 12:15 am |
| Saturday | 10:00 am - 12:15 am |
Restaurant info
Come in and enjoy!
Location